What is the most popular social media platform in Indonesia?

With a penetration rate of around 94 percent, YouTube was the most used social network in Indonesia. However, all the other widely known social media platforms such as WhatsApp and Instagram also enjoy a high penetration rate there, making Indonesia one of the largest social media markets in the world.

With more than 35 million users, Indonesia is currently the second largest Facebook market in the world. Despite its relatively slow Internet connection compared to other countries, its growth rate from year to year has been tremendously high.

How many Indonesians use social media?

It is estimated that the number of social media users in Indonesia will reach around 237 million by 2026, up from about 181 milion in 2020. As of July 2021, Facebook had the largest market share among other social media platforms in Indonesia, with a market share of about 70 percent.

The 7 Top Social Media Sites You Need to Care About in 2020

  1. Instagram. Long the home of influencers, brands, bloggers, small business owners, friends and everyone in between, Instagram has topped well over 1 billion monthly users. …
  2. YouTube. …
  3. 3. Facebook. …
  4. Twitter. …
  5. TikTok. …
  6. Pinterest. …
  7. Snapchat.
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YouTube is one of the most popular social media channels in Indonesia, and a fifth of Indonesians claimed to watch online videos every day.

With a penetration rate of around 94 percent, YouTube was the most used social network in Indonesia. However, all the other widely known social media platforms such as WhatsApp and Instagram also enjoy a high penetration rate there, making Indonesia one of the largest social media markets in the world.

How many Indonesians use WhatsApp?

According to survey data, 65 percent of the population in Germany were using WhatsApp. In Indonesia, 40 percent of the population used WhatsApp. Saudi Arabia had the largest share of its population to be the most active users for Whatsapp, with a reported population share of 73 percent.

Where is Instagram most used?

Leading countries based on Instagram audience size as of July 2021 (in millions)

Characteristic Audience in millions
India 180
United States 170
Brazil 110
Indonesia 93

As of this date, there were approximately 87.8 million Instagram users in Indonesia, of which 52.6 percent were female and 47.4 percent male.

What percentage of Indonesia has Internet?

In 2020, the internet penetration rate in Indonesia stood at 69.8 percent. This value is estimated to increase in the years to follow and reach 82.53 percent by 2026. The internet has been an increasingly important part of most Indonesians’ daily life.

Which social media is growing fastest?

Facebook might still be dominant, but TikTok has seen the fastest growth of any social media platform. From launch only five years ago, the video-based platform is now fifth for most monthly active users (MAU).

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What is the number 1 social media platform?

What is the most popular social media platform worldwide? Market leader Facebook was the first social network to surpass one billion registered accounts and currently sits at more than 2.85 billion monthly active users.

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